Quick Intro

Hi there šŸ˜Thank you so much for signing-up to super.fans! Weā€™re pumped to have you here. to get the most out of our platform, it's important to understand how your audience breaks down into different categories of fandom. This understanding will let YOU dictate how your creative business grows, and where your focus goes when it comes to your content!

Letā€™s get started!

Fandom Categories Overview

Casual Fan: They aren't here for you, they are strictly here for the content. Something you made or said sparked their interest and they consumed your content and liked it.

Active Fan: After a couple of experiences with your content, they now recognize you as a creator. They might engage because of you, but make an ACTIVE choice to engage every time. It's always a decision that could go either way.

Connected Fan: They are now a part of your connected community. They engage regularly and often they don't need to make a choice - they engage because it's your content. They might leave comments, make referrals and make purchases every once in a while.

Superfan: Your biggest supporters and advocates. They WANT to buy from you, engage with your content and other fans, and tell everyone about their fandom.

Fan Behavior Examples and Actions to Increase Fandom

The below graph details some behavior you can expect to see from your fans in each category. Below that we detail some example actions you can take with fans in each stage to bring them up to the next stage.